SOCIAL MEDIA MARKETING

ALL THE COOL KIDS ARE DOING IT

Every post you make on a social media platform
is an opportunity to reach new customers and
for those new customers to convert.
WHY ALL THE FUSS?
Since it’s inception in 1995, social media usage has sky rocketed. You have to reach users where that at…and they’re browsing social media.
Instagram Facebook Pinterest Twitter
BRAND LOYALTY
Visibility is valuable. Social media networks provide new avenues to voice your brand and introduce your content.
More Opportunities
Social media gives you DIRECT access to new customers and old customers which increase opportunities to convert.
Conversion Rates
People like doing business with other people; not with companies.
Higher conversion rates are like if use properly.
WHAT’s THE PROCESS
Social Identity

This is the root from which your social strategy will develop. Define who you are, what your company can offer and why the consumer should chose you over the competition.

Content Strategy

What kind of content will you post? How often will it be posted? Will the content be of your products, highlight your services or be something completely different?

social campaigns

Now to the “good stuff”. You can drive eyes to your content by running campaigns, either organically via contest or pay per click campaigns where you show up on users feeds.

WHAT ELSE
IT’S SALES
Keep in mind SELLING on social media is SALES. You have to treat it as such.
NURTURE LEADS
Some will convert quick, some will take longer. Nurture leads to insure highest conversions
LANDING PAGES
Send users DIRECTLY to the content they're looking by using dedicated landing pages.
STATISTICS
Track statics related to the platform you're trying to promote. Gauge success by the numbers!

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